Being Innovative with your Lead Generation

Lead generation need not become dull! With so many channels available to us now, coming up with creative lead-generating ideas should not be an uninspired task. Some strategies may work better for certain products and services than others, but here are 10 creative lead-generation ideas! Collect and share success from thought leaders Collect and Share […]

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The top 10 Social Media statistics you should know

Social Media has quickly become one of the world’s go-to tools for business development and personal connectivity. Millions of people worldwide regularly utilize it to stay in touch with friends, companies, and interests they care about. If your new company is considering making use of Social Media as part of its development strategy, here are

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The top 10 statistics you should know about YouTube

YouTube is quickly becoming the go-to venue for those confident to share videos online, from businesses and influencers to brands, companies, and influencers looking for exposure on the platform. Over half of social media users who view videos say they are more likely to buy. YouTube holds immense potential to boost profits, yet many companies

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The risks you should and should not take with your SEO

This article looks at the risks you should and should not take with your SEO SEO (Search Engine Optimization) can often go undetected and remain unseen by businesses. Understanding its significance and importance may prove challenging at times; however, as market space becomes more and more competitive, many are now coming to recognize its importance

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The 5 facts about backlinks you should know

What are backlinks? Backlinks refer to any link connecting two websites together, also known as an inbound link. Referring to backlinks is essential to SEO as it shows credible and pertinent content within your field and informs Google, the primary search engine, that other users appreciate your work and are following it. Incorporating backlinks into

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How to Improve your PPC Campaign

Pay Per Click (PPC), better known by its acronym, has become increasingly prevalent and influential in how businesses approach marketing strategies. Businesses that can allocate budgets towards campaigns across multiple channels increasingly favor it as an advertising method; setting up PPC is relatively straightforward, while getting results is usually challenging – this article will focus

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